'Designing Logotype in Regional Script'
A workshop by Prof. Udaya Kumar Dharmalingam
Workshop Theme : The workshop is about designing logotype for brands, corporate or services in regional script. It takes an indigenous approach pertaining to the context and culture. It is not a mere matching or redesigning exercise with the existing brand identities but to create a new design understanding the culture, context and content in local script. This workshop will also demonstrate how to design a creative logo.
About Instructor:
Dr. D. Udaya Kumar is an Assistant Professor at Indian Institute of Technology Guwahati, India.
  Prof. D Udaya Kumar